Global Elements


The Creation Grid

The most important element in the design system is what we are calling the “Creation Grid.” This is a seven-column layout structure to be used in the majority of design situations to communicate our c…

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The Church Symbol

The Seventh-day Adventist symbol, which many people think of as the “logo,” has been in use since 1997, and is the most recognizable element of our existing visual identity system. Though it may not c…

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Advent Sans

While many people think of the Adventist symbol as the church logo, typically “logo” refers to the combination of a symbol with a custom type treatment of a name (think Apple or Nike). For some organi…

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Color

Because color means different things across the world, there is no official global color or color system. Where it seems valuable to create internal or regional consistency for missional purposes, wor…

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